The Screaming O team have taken the Ice Bucket Challenge and, after drenching themselves in ice-cold water, challenged three of the industry top businessmen to be next.

IVD’s Frank Koretsky, StorErotica magazine’s Kris Kay, and Pipedream Products’ Nick Orlandino are next on the bucket block and can record themselves dumping a bucket of ice on themselves or place a donation to the Lou Gehrig’s Disease fund of their choice.

“The challenge is on, gentlemen!” The Screaming O founder Justin Ross said. “Time to get wet for a good cause!”

The Ice Bucket Challenge has picked up incredible speed in the last few weeks following one Massachusetts man’s clever idea to spread awareness of amyotrophic lateral sclerosis (aka ALS or Lou Gehrig’s Disease) using the power of social media. Pete Frates, 29, was diagnosed with the illness in 2012 and decided with his family to spark a campaign using the hashtag #IceBucketChallenge. It became a viral sensation within days.

The cause has reached incredible heights with everyone from famous sports stars to Oscar-winning actors filming themselves getting doused with frigid water and daring their peers to do the same. Now it’s time for the Ice Bucket Challenge to make the adult industry rounds with The Screaming O at the helm!

“This is a creative way to spread ALS awareness via social media and in communities nationwide,” said Barbara Newhouse, President and CEO of The ALS Association. “We thank Pete Frates and his family for getting so many people involved in spreading the word about ALS.”

See the official challenge for yourself here https://www.youtube.com/watch?v=rKLkoqUvV_k

The post The Screaming O Takes the Ice Bucket Challenge Plunge; Dares Industry Greats to Follow appeared first on The Best-Selling Vibrating Ring | Screaming O.

There’s an organization out there, of whose existence of may be unaware, which spends much of its time working with Congress and local lawmakers to protect your freedom to enjoy and express yourself.

It’s the Free Speech Coalition, kids (aka the FSC.) Write it down. Donate even – they might save your porn stash one day.

But aaanyway, we bring up the FSC’s awesomeness because The Screaming O was recently honored by being named their 2009 Novelty Business of the Year. That’s quite an honor coming from them!

And no one sums up the honor quite like The Screaming O’s Justin Ross, who accepted the award with his parents in the audience.

“We are grateful to accept this award from an organization that has done so much to protect the industry we work in,” Ross said. “It’s not always easy when you tell your parents that you want to quit your career and sell cockrings with your buddy out of a garage.”

Then he introduced his parents to the audience with a big grin.

Well said, Mr. Ross. And we thank organizations like The Free Speech Coalition for protecting our right to use our garages to sell cockrings, make lube and make people blush.

The post Free Speech Coalition Names Screaming O “Company of The Year” appeared first on The Best-Selling Vibrating Ring | Screaming O.